Channel Intelligence
Meta will happily report clicks all day. ReRight connects your Facebook ad data to what happens after the click and answers which campaigns and creatives actually drive qualified pipeline — and which are quietly wasting budget.
Wire in your Meta ad data through the connector registry and ask which campaign, ad set, or creative is contributing to qualified pipeline. The Marketing Intelligence Brain reasons over the ad data together with your downstream sources, so the answer reflects outcomes, not just the platform view.
Because the Brain grounds every answer in evidence, wasted spend on a creative that clicks but never converts is flagged as something you can trace. You cut it with a reason, not a hunch.
Creative and media decisions get made on pipeline contribution. The Growth Lab can then frame a creative test as an experiment card so the next round is deliberate.
Google ads intelligence covers the search side; performance marketing analytics rolls both into one cross-channel view.
What does ReRight tell me about Facebook ads?
Which campaigns, ad sets, and creatives contribute to qualified pipeline, by connecting Meta ad data to your downstream outcomes.
How does it catch wasted spend?
It flags creatives and campaigns that generate clicks but not qualified pipeline, with the evidence behind the flag.
Can I test creative changes?
The Growth Lab structures creative tests as behavioral experiment cards with a hypothesis and target.